Meanwhile, efficient marketing demands simple actions which result on maximum outcome.
Marilyn Angelena, a transformational business mentor and coach, has found a formula which can help those confused business owners. It is marketing ‘six-pack’ formula. There are six simple actions composing this formula.
The first is being different but keeping your self-identity. Be an expert in your field by using some tactics which you do not do previously, for example being speaker at seminars or other events. The probability of being popular by being speakers is quite big. Hence, it can market yourself together with your business as people know about you. The second is establishing online presence. There are now social networks in which you can introduce yourself and your business, like Facebook, twitter, Google+, etc. Later you can create such an e-News to deliver information about your business to the people on worldwide.
The next trick is integrating online and offline media as your marketing channels so that your marketplace becomes larger. The fifth trick refers to giving the best service to your customers of your business, including the readers and subscribers of your e-News. The last but not least trick is having a ‘call to action’ whenever you are publishing articles, writing Facebook status, tweeting, or speaking.
The ‘six-pack’ marketing formula is low cost so that you do not need to worry about your budget. You might also add some component to your marketing formula, but never forget to do all of those six tricks. In addition, good marketing cannot be built overnight. Therefore, you have to be patient and show your best effort to apply the efficient marketing tactics.